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Private label

Order our product under your brand

Branded food manufacturers vindicate the use of excess production capacities to justify their production of retailers’ brands. We study the distributor's and food manufacturer's private label (PL) strategy for production within a framework featuring endogenous store brand quality, bargaining power, possible differences in production technology and potential capacity constraints for the branded manufacturer.


Depending on the structure of capacity constraint (applying to both products or to the PL only), we find that the retailer may prefer to choose an independent firm for the production of the store brand whereas the branded manufacturer is chosen in the case of excess capacity.

 

“Private labelling is an essential step in establishing,
building and maintaining your customer base.”

If your business is in need of canned fish manufacturer that is committed to producing the highest level products at the best possible price, you’ve come to the right place. Our wide variety of services will offer your business a multi-functional vender you can count on! Not only can we offer you a significant selection of items, but we can also prepare an entirely unique recipe customized for sale by your business only. And of course, all products, whether pre-existing or custom-developed, are well-packaged and uniquely labelled with your own logo and specialized product name.

The advantages include:

  • Control over pricing of the product/service,
  • Put forth own ideas on marketing plans,
  • Create personalized image which in turn leads to higher customer loyalty,
  • Higher control on production, marketing, distribution and profits,
  • Give their own inputs, additional materials, logos, etc.
  • Customer's changing preference - drive towards private label products.

Variety of Cans:

Club 125 g.

Round EO - 100 g.

Round EO - 160/240 g.

Hansa 170/190 g.

Round - 100 g.

Round - 160/240 g.

Private label brands are those offered by retailers. There are various advantages for the retailers to go for private label brands.

If you have questions, or you want to order some of our production, please see Contact information or order by this Form:

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